A leap of faith – Investing in technology: an exercise in the decision process


So, you want to manufacture and sell high purity specialty gases. You can make the case that you have all the resources you need to accomplish that. You have a liquid source of the raw materials, filling equipment, customers, and a desire to increase your sales and profitability of this highly desirable product line. So, what is stopping you?

You already may be buying packaged ultra-high purity specialty gases from a supplier and reselling them at good profitability. In many cases it may be because your customers had a need and you needed to find a way to keep them happy and keep them as a customer. That which started out as a defensive action has had positive impact on your business.

The vertical integration of the manufacture of the high purity specialty gases can provide you with a business opportunity that goes beyond being on the defence to being proactive and taking the offence. To take this step you will need to consider a number of issues and a ‘total solution’ to your desire to manufacture and sell high purity specialty gases:

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