At the cutting edge: interview with Holly Gotfredson of American Metalcraft


In recent years Holly Gotfredson has taken over the running of the sister companies American Metalcraft and Finishing Dynamics, with the pair of businesses located on a single site in Atlanta. Christian Annesley caught up with Gotfredson to explore some of the latest thinking in manufacturing – and to find out more about her business philosophy

The world never stands still, and the challenges circling around manufacturing right now are myriad. The disruptions and traumas of the Covid-19 pandemic are finally getting diluted, yes, but plenty of headaches – and a good few opportunities – remain.

As in many other areas of business, fabrication companies have had it hard at times in recent years, but the pandemic has also had some knock-on benefits by driving urgent innovation, greater investment in domestic manufacturing and more, as networks like Manufacturing USA have noted.

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