Partnerships are becoming an increasingly important factor for the industrial gases industry. As markets become global, product ranges expand and applications develop, sourcing the right supplies, technology and human capital is paramount.
This is particularly true of industrial gas markets such as the Middle East and North Africa, where relative market infancy lends itself to partnerships that can avoid market missteps and realise the many growth opportunities ahead – both quickly and more effectively.
Economic modernisation, the arrival of the multinationals, and the emergence of new industrial gas applications are driving change in the Middle East market, for example. The region is attracting increased interest and investment in the core industrial sectors, while emerging end-users in healthcare, water treatment and food processing are driving a second wave of growth across the Middle East. Coupled with the recent re-engagement of the Iranian market in international business, and a bright gases future is in prospect for this geography.
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