Diva looks to a hydrogen-fuelled future thanks to ITM Power


A marketing agency that works to promote sustainability is celebrating its 18th anniversary – by trialing one of the country’s only hydrogen-fuelled cars for two weeks.

Diva Creative was established in 1997 and has since grown to become a leading agency in sustainable travel marketing, winning numerous awards for campaigns with clients from Newcastle to London.

One of those clients, energy storage and clean fuel company ITM Power, recently launched the UK’s first public-access wind hydrogen refuelling station in South Yorkshire, and is marking the landmark occasion by trialing its Hyundai ix35 fuel cell electric vehicle to Diva for a two-week period.

The Yorkshire-based agency will trial the practically silent, zero-emissions car by using it for a number of business journeys and meetings across England during the first two weeks of October.

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