Messer is Serbia’s best foreign brand


For the fifth time in a row, industrial gases specialist Messer has won the Best of Serbia award for the best foreign corporate brand.

Over the past few years, the Messer brand has been developed into an important tool for product positioning and market-share retention in Serbia.

“In spite of limited investment as well as declining capacity utilisation and sales at local companies across all sectors, we continued to pursue and achieve our corporate goals in 2009,$quot; said Ernst Bode, Managing Director of Messer in Serbia, in his acceptance speech.

He went on to express the hope that economic conditions would pick up again in 2010.

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