New appointments strengthen Servomex


Significant new appointments in Asia Pacific and the Americas are hoped to enhance the company’s sales profile.
CheeWee Yap was appointed Regional Sales Manager for South East Asia, Australia and New Zealand, replacing retiring Sales Manager Phil Render. CheeWee benefits from a strong background in sales and marketing within the process instrumentation industry.
Meanwhile, Joe Lee joins the Servomex Americas team as Regional Sales Manager for the Western United States. Having worked across the region for over 30 years, he brings particular technical sales experience to the role.
Aiding Servomex’s growing presence in South America is Carla Romera, who will be the Latin American Customer Support Representative at the company’s new office in São Paulo. Servomex anticipates her appointment to be vital in supporting the region’s sales and service efforts.
Chris Cottrell, Managing Director of Servomex commented, “We welcome CheeWee, Joe and Carla to Servomex, and look forward to the skills, experience and new perspectives they will bring to their respective roles and to Servomex’s expert global team.”

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