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Columnists


E-commerce… what’s your strategy?

Distributors have a variety of e-commerce platforms and strategies to pursue when it comes to selling online. Whether your strategy is to sell to the broader consumer market or to strengthen existing customer ties, take...



I never knew we did that!

One of my young sales reps approached me some years ago about a large opportunity he had just discovered that involved a major account. This rep had become a trusted consultant to the repair shop...


Hydrogen: A sign of the times

The news of Linde’s soon-to-be-acquired 20% stake in ITM Power is a very interesting investment indeed. Not only is it a sign of the continued strength of ITM Power and a deepening of its five-year relationship...



Connecting the world with telemetry

Telemetry is a hot topic these days and a reflection of the booming IOT (Internet of Things) world taking place across all industries. As device manufacturing costs continue to decline, and data communication methods become...


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